Press

backpack with snackmates in the front zipper being pulled out by a child wearing a yellow jacket with the headline Favorite Products for Toddlers
The Moms Who Get It Awards: Our Favorite Products for the Toddler Years & Beyond
The tiny PJs, bottles, baby bath tub, and infant car seat you painstakingly selected are getting packed away…and now it’s time for a whole new challenge: choosing the best gear... Read more...
8 Healthiest Jerky Sticks—and 3 To Avoid
A nutritionist looked at every popular option on grocery store shelves to highlight the very best and worst jerky sticks for your health. Read more...
3 “Perfect” Breakfast Shortcuts I Always Grab on My Way out the Door (They’re All $6 or Less)
[Turkey Snack Mates are a] "savory chewy satisfaction plus a variety of nutrients (including 3 grams of fiber and 7 grams of protein) to help fill you up and fuel your morning." Read more...
Snack Time
How The New Primal expanded from beef jerky to kid-friendly meat sticks and low-sugar condiments   Charleston Mag - Hellen Mitternight --- About 11 years ago, Jason Burke’s wife, Kristin, gave him an ultimatum. She’d come home from a night out with friends who had commented that she smelled like a barbecue joint. At the time, their family kitchen on Daniel Island was filled with six dehydrators, making beef jerky for Burke’s fledgling business. “It was time to get out of the kitchen,” Burke says. These days The New Primal—which... Read more...
The New Primal Zero Sugar Meat Sticks and Snack Mates Mini Meat Sticks for Kids
Transforming Taste: The New Primal’s Quest for Healthy Meals & Snacks
The New Primal saw an opportunity to disrupt the food industry, one category at a time. They introduced healthier, clean ingredient alternatives to traditional snacks and later expanded to sauces, condiments,... Read more...
Eight Tasty New Paleo Snacks
Eight Tasty New Paleo Snacks
We taste test the latest crop of prepackaged paleo treats In a perfect world, we’d all eat handcrafted, produce-heavy meals three times per day. But take a good look around:... Read more...
Best Healthy Travel Snack Ideas
Best Healthy Travel Snack Ideas
When you get a few hundred of the world's healthiest people together at an event like mbg's revitalize (coming up this weekend in the Arizona desert—you can find out more... Read more...
9 Foods You Should Never, Ever Eat at a BBQ
9 Foods You Should Never, Ever Eat at a BBQ
Heading to a cookout? For the sake of saving yourself tummy troubles (and the extra calories), avoid these not-good-for-you eats. Heavily marinated meat If you see a pan of meat... Read more...
The Ultimate Gym Bag
The Ultimate Gym Bag
The modern-day gym was born in Ancient Greece. But more than just a center devoted to physical training, their gymnasion was once a school of many disciplines, where trainees would... Read more...
These Whole30 Essentials Will Have You Thriving (Not Just Surviving)
These Whole30 Essentials Will Have You Thriving (Not Just Surviving)
Good news: Whether you want to break up with bad habits or figure out what’s causing that food baby, the Whole30 can help. More good news: You get to go... Read more...
Southern Fork Podcast with Founder, Jason Burke
Southern Fork Podcast with Founder, Jason Burke
Episode 91:   Listen to the full episode here. Read more...
10 Lean & Clean Paleo Snacks to Keep You Energized
10 Lean & Clean Paleo Snacks to Keep You Energized
The New Primal Free Range Cilantro Lime Turkey Sticks These are nothing like those greasy Slim Jims from convenience stores. These sticks are made from all-natural, pasture-raised turkey naturally sweetened... Read more...